Terms of service

TERMS OF SERVICE

Last updated: 19 February 2026

OVERVIEW

This website is operated by Alpha Neon Ltd (“Alpha Neon”, “we”, “us”, or “our”).

Our registered business address is:

Unit H
Innsworth Technology Park
Innsworth Lane
Gloucester
GL3 1DL
United Kingdom

Throughout the site, the terms “we”, “us” and “our” refer to Alpha Neon Ltd.

By visiting our website and/or purchasing from us, you engage in our “Service” and agree to be bound by these Terms of Service (“Terms”), including all additional terms, conditions and policies referenced herein, including our Privacy Policy, Cookie Policy and Refund Policy.

If you do not agree to these Terms, you must not use this website.

Our store is hosted on Shopify Inc., which provides the e-commerce platform that enables us to sell products to you.

1. ONLINE STORE TERMS

By using this site, you confirm that:

  • You are at least 18 years of age; and

  • You are legally capable of entering into binding contracts.

You may not use our products for any illegal or unauthorised purpose. You must not violate any applicable laws in your jurisdiction.

We reserve the right to refuse service to anyone at any time.

2. PRODUCTS – SUPPLEMENTS & FITNESS GOODS

Our products include food supplements, apparel and related goods.

Food supplements:

  • Are not intended to diagnose, treat, cure or prevent any disease.

  • Should not replace a varied, balanced diet.

  • Should not exceed recommended daily dosages.

  • May not be suitable for individuals with medical conditions, pregnant or breastfeeding women.

You are responsible for ensuring that products are suitable for your personal use.

We reserve the right to limit quantities, discontinue products, or restrict sales by geographic region.

All product descriptions and pricing are subject to change without notice.

3. ACCURACY OF INFORMATION

We aim to ensure that all product descriptions, pricing and information are accurate. However, errors may occasionally occur.

We reserve the right to:

  • Correct inaccuracies

  • Update information

  • Cancel orders if pricing or product information is incorrect

Where required by UK consumer law, we will notify you and provide appropriate remedies.

4. ORDERS & PAYMENT

We reserve the right to refuse or cancel any order.

We may limit quantities purchased per person, household or order.

Payment processing is handled securely via:

  • Shopify Payments

  • Stripe

  • Revolut 

We do not store full payment card details.

Orders may also be screened for fraud prevention purposes.

5. SHIPPING & DELIVERY

Orders may be fulfilled via:

  • Royal Mail Click & Drop

  • Royal Mail services

  • Courier partners

  • Easyship (where applicable)

Delivery times are estimates only and not guaranteed.

We are not liable for delays caused by postal services, customs processing, or events outside our control.

Risk in goods passes to you upon delivery.

6. RETURNS & REFUNDS

Returns are governed by our Refund Policy.

Nothing in these Terms affects your statutory rights under the Consumer Rights Act 2015.

7. ACCOUNT INFORMATION

You agree to provide accurate and complete information when placing orders.

You are responsible for maintaining the confidentiality of your account credentials.

8. THIRD-PARTY TOOLS & LINKS

We may provide access to third-party tools and websites.

We are not responsible for:

  • Their content

  • Their policies

  • Any transactions conducted on third-party platforms

Use of third-party services is at your own risk.

9. USER CONTENT & SUBMISSIONS

If you submit comments, reviews, or content to us:

  • You grant us a worldwide, royalty-free licence to use, reproduce, publish and distribute such content.

  • You confirm that your content does not infringe third-party rights.

  • You agree not to post unlawful, defamatory, abusive or harmful material.

We reserve the right to remove content at our discretion.

10. AFFILIATE PROGRAMME

If you participate in our affiliate programme:

  • You agree to comply with all applicable advertising and consumer protection laws.

  • You must not make false or misleading claims about our products.

  • Commission payments are subject to fraud prevention checks.

  • We reserve the right to suspend or terminate affiliate accounts at our discretion.

11. INTELLECTUAL PROPERTY

All content on this website, including logos, product names, branding, images and text, is the property of Alpha Neon Ltd or its licensors.

You may not reproduce or exploit any content without written permission.

12. PROHIBITED USES

You may not use this site:

  • For unlawful purposes

  • To violate intellectual property rights

  • To transmit malware

  • To scrape or harvest data

  • To interfere with website security

  • To submit false information

We reserve the right to terminate access for violations.

13. DISCLAIMER OF WARRANTIES

The website and products are provided “as is” and “as available”.

We do not guarantee:

  • That the site will be uninterrupted or error-free

  • That results from product use will meet expectations

To the fullest extent permitted by law, we exclude all implied warranties.

14. LIMITATION OF LIABILITY

Nothing in these Terms limits liability for:

  • Death or personal injury caused by negligence

  • Fraud or fraudulent misrepresentation

  • Any liability that cannot be excluded under UK law

Subject to the above:

Alpha Neon Ltd shall not be liable for:

  • Indirect or consequential loss

  • Loss of profits

  • Loss of data

  • Loss of revenue

Our total liability shall not exceed the total amount paid for the relevant product.

15. INDEMNITY

You agree to indemnify and hold harmless Alpha Neon Ltd from any claim arising from:

  • Your breach of these Terms

  • Your misuse of products

  • Your violation of applicable laws

16. TERMINATION

We may suspend or terminate access to our Services if you breach these Terms.

Obligations incurred prior to termination survive termination.

17. SEVERABILITY

If any provision is deemed unlawful or unenforceable, the remaining provisions shall remain in effect.

18. GOVERNING LAW & JURISDICTION

These Terms are governed by the laws of England and Wales.

Any disputes shall be subject to the exclusive jurisdiction of the courts of England and Wales.

19. CHANGES TO TERMS

We may update these Terms from time to time.

Continued use of the website constitutes acceptance of any updated Terms.

20. AGE RESTRICTION

Our products are intended for individuals aged 18 and over.

By placing an order, you confirm that you are at least 18 years old.

We reserve the right to cancel any order if we suspect it has been placed by or for a person under 18.

21. PRODUCT IMAGES, AI GENERATED CONTENT & PRODUCT REPRESENTATIONS

Alpha Neon may use AI-generated images, digital renderings, product mockups, or enhanced graphics on this website for marketing, illustrative, or conceptual purposes.

These images are intended to provide a visual representation of the product or brand concept and may not always represent the exact appearance of the final physical product delivered.

While we make reasonable efforts to ensure accuracy, all product images should be considered illustrative only.

Actual products may vary from website imagery in ways including, but not limited to:

  • Product colour, shade, texture, or finish
  • Supplement powder colour or appearance
  • Packaging design, tub style, label artwork, or lid colour
  • Scoop size, fill levels, or packaging components
  • Apparel garment colour tones, fabric finish, or print placement
  • Graphic artwork positioning or scale
  • Pre-production renders or conceptual product graphics
  • Lifestyle imagery showing serving suggestions or staged use

Variations may occur due to manufacturing processes, supplier changes, production updates, lighting conditions, digital rendering limitations, screen display differences, or ongoing product improvements.

Alpha Neon reserves the right to update product design, packaging, labelling, apparel production, or visual branding elements without prior notice, provided such updates comply with applicable regulations.

Customers acknowledge that minor visual differences between website imagery and the final delivered product may occur and shall not be considered a product defect, misrepresentation, or grounds for return where the product remains functionally and materially the same.

For the most accurate product information, customers should refer to the written product description, ingredient panel, sizing information, and specifications listed on the product page.

22. CONTACT INFORMATION

Alpha Neon Ltd
Unit H
Innsworth Technology Park
Innsworth Lane
Gloucester
GL3 1DL
United Kingdom

Email: Privacy@alphaneontm.com
Telephone: 07310 063223